Cynthia is a Partner in the firm’s corporate and commercial team with extensive experience, breadth and depth of expertise in a broad range of commercial transactions and regulated industries. She advises Australian and multinational businesses, owned by both private and public companies, ranging from global and national market leaders, SMEs and family owned business to start ups in multiple industry sectors including the automotive, franchising, fashion, cosmetics, food, aged care, technology, consumer goods, petrol and convenience sectors.
Cynthia is well known for her specialist expertise in international and domestic manufacturing, franchising and distribution of products and services and all regulatory areas relevant to her clients’ businesses. She regularly advises clients on their commercial arrangements and contracts, supply chain, channels to market, licensing, e-commerce, technology, intellectual property and data matters whether in the context of a client’s day-to-day business operations or as part of a larger transaction. Her breadth of skills and experience means she can adopt a holistic and cost-effective approach across all relevant legal issues.
Cynthia joined SBA Law in 2014 after spending 15 years at DLA Piper. She has previously undertaken in-house secondments with Toyota Motor Corporation Australia Ltd and Medibank Private Ltd.
Cynthia is a member of the Franchise Council of Australia’s Legal Subcommittee and is named as a leading practitioner in franchise law in Who’s Who Legal: Australia 2018 and 2019.
Cynthia holds a Bachelor of Arts and a Bachelor of Laws (Honours) from the University of Melbourne, part of which was completed on exchange at McGill Law School in Montreal, Canada. She speaks French and Italian.